Management von Produktportfolio-Komplexität: eine empirische Analyse der Relevanz und Gestaltungsmöglichkeiten im Business-to-Business-Bereich
vorgelegt von Herrn Michael Oliver Brenner aus Aalen
| Year of publication: |
[2015]
|
|---|---|
| Authors: | Brenner, Michael Oliver |
| Publisher: |
Erlangen |
| Subject: | Fertigungsprogramm | Master production schedule | Komplexitätsmanagement | Complexity management | B-to-B-Marketing | Business-to-business marketing | Industrie | Manufacturing industries | Business-to-Business-Marketing | Produktportfolio | Portfoliomanagement | Komplexität | Analyse |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 164 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Dissertation, Friedrich-Alexander-Universität Erlangen-Nürnberg, 2015 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011416719