Managing a heritage site for visitor satisfaction
Year of publication: |
2002
|
---|---|
Authors: | Sauerwein, Elmar ; Pechlaner, Harald |
Published in: |
Tourism marketing : quality and service management perspectives. - London [u.a.] : Continuum, ISBN 0-8264-5335-X. - 2002, p. 169-183
|
Subject: | Kulturgüter | Cultural heritage | Kundenzufriedenheit | Customer satisfaction | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing | Beziehungsmarketing | Relationship marketing |
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