Managing browsing experience in retail stores through perceived value : implications for retailers
Zazia Benhamza Nasairi
Year of publication: |
2012
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Authors: | Nasairi, Zazia Benhamza |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 40.2012, 9, p. 676-698
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Subject: | Konsumentenverhalten | Consumer behaviour | Motivation | Ladengestaltung | Store design | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Drogerie | Drugstore | Frankreich | France |
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