Managing customer churn via service mode control
Yash Kanoria, Ilan Lobel, Jiaqi Lu
| Year of publication: |
2024
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|---|---|
| Authors: | Kanoria, Yash ; Lobel, Ilan ; Lu, Jiaqi |
| Published in: |
Mathematics of operations research. - Hanover, Md. : INFORMS, ISSN 1526-5471, ZDB-ID 2004273-5. - Vol. 49.2024, 2, p. 1192-1222
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| Subject: | customer lifetime value | goodwill model | L’Hôpital-type rules for monotonicity | Ornstein–Uhlenbeck process | risk averse | risk seeking | spatial delay | stochastic control | Kundenwert | Customer value | Theorie | Theory | Beziehungsmarketing | Relationship marketing | Stochastischer Prozess | Stochastic process | Risikoaversion | Risk aversion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/moor.2021.0179 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014564974