Managing customer citizenship behaviour : the moderating roles of employee responsiveness and organizational reassurance
Year of publication: |
April 2017
|
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Authors: | Tung, Vincent Wing Sun ; Chen, Po-Ju ; Schuckert, Markus |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 59.2017, p. 23-35
|
Subject: | Customer citizenship behaviour | Service reassurance | Reciprocity | Social exchange theory | Hotel | Scenario-based experiment | Arbeitsverhalten | Work behaviour | Beziehungsmarketing | Relationship marketing | Austauschtheorie | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Verhalten in Organisationen | Organizational behaviour | Dienstleistungsqualität | Service quality |
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