Managing the innovation co-creation challenge : lessons from service exemplars Disney and IKEA
Robert C. Ford; Bo Edvardsson; Duncan Dickson; Bo Enquist
| Year of publication: |
2012
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|---|---|
| Authors: | Ford, Robert C. ; Edvardsson, Bo ; Dickson, Duncan ; Enquist, Bo |
| Published in: |
Organizational dynamics : a quarterly review of organizational behavior for professional managers. - New York, NY : Pergamon, Elsevier Science, ISSN 0090-2616, ZDB-ID 193069-2. - Vol. 41.2012, 4, p. 281-290
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| Subject: | Innovation | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009667014