Market orientation in public service : a comparison between buyers and providers
Sofia Molander, Markus Fellesson, and Margareta Friman
| Year of publication: |
2018
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|---|---|
| Authors: | Molander, Sofia ; Fellesson, Markus ; Friman, Margareta |
| Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 30.2018, 1, p. 74-94
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| Subject: | market orientation | public service | public-private relationships | public procurement | agency theory | public transport | Öffentlicher Auftrag | Public contract | Marketingmanagement | Marketing management | Öffentliche Dienstleistung | Public services | Öffentlicher Sektor | Public sector | Dienstleistungsqualität | Service quality | Prinzipal-Agent-Theorie | Agency theory | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10495142.2017.1326342 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011847867