Market orientation, learning orientation, and innovativeness in the global marketplace: moderating roles of organizational memory and market turbulence
G. Tomas M. Hult and Destan Kandemir
| Year of publication: |
2003
|
|---|---|
| Authors: | Hult, G. Tomas M. ; Kandemir, Destan |
| Published in: |
Handbook of research in international marketing. - Cheltenham [u.a.] : Elgar, ISBN 1-84064-946-1. - 2003, p. 42-56
|
| Subject: | Lernende Organisation | Learning organization | Marketingmanagement | Marketing management | Innovation |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001803749