Market pioneers, late movers, and the resource-based view (RBV) : a conceptual model
Year of publication: |
2008
|
---|---|
Authors: | Finney, R.Zachary ; Lueg, Jason E. ; Campbell, Noel D. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 61.2008, 9, p. 925-932
|
Subject: | Ressourcenorientierter Ansatz | Resource-based view | Markteintritt | Market entry | Zeit | Time |
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