Market segmentation and the sources of rents from innovation : personal computers in the late 1980s
Year of publication: |
1996
|
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Authors: | Bresnahan, Timothy F. ; Stern, Scott ; Trajtenberg, Manuel |
Publisher: |
Stanford, CA |
Subject: | Personal Computer | Personal computer | Innovation | Theorie | Theory | Ökonomische Rente | Economic rent | Marketingmanagement | Marketing management | Markteintritt | Market entry | Marktsegmentierung | Market segmentation |
Extent: | 47 S. : graph. Darst |
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Series: | Discussion paper series / Center for Economic Policy Research, Stanford University. - Stanford, Calif., ZDB-ID 2204951-4. |
Type of publication: | Book / Working Paper |
Language: | English |
Source: | ECONIS - Online Catalogue of the ZBW |
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