Marketing channels : a management view
Bert Rosenbloom
| Year of publication: |
c 2013 ; 8th ed
|
|---|---|
| Authors: | Rosenbloom, Bert |
| Publisher: |
Mason, Ohio : South-Western Cengage Learning |
| Subject: | Vertriebsweg | Distribution channel |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xxiii, 664 p ill 26 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and indexes |
| ISBN: | 0-324-31698-4 ; 978-0-324-31698-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009581683