Extent: | XIII, 352 Seiten Illustrationen 24 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch |
Language: | German |
Notes: | Literaturverzeichnis: Seite 337-344 |
ISBN: | 3-486-25279-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001397699