Marketing research : principles and applications
Melvin Crask ; Richard J. Fox ; Roy G. Stout
| Year of publication: |
1995
|
|---|---|
| Authors: | Crask, Melvin ; Fox, Richard J. ; Stout, Roy Gene |
| Publisher: |
Englewood Cliffs, NJ : Prentice-Hall |
| Subject: | Marktforschung | Einführung | Marketingforschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | Getr. Zählung : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-205-14091-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004197258