Marketing strategy processes and tools
Year of publication: |
2009
|
---|---|
Other Persons: | Cadogan, John W. (contributor) |
Published in: |
Marketing strategy ; Vol. 2
|
Publisher: |
Los Angeles [u.a.] : Sage |
Subject: | Marketingmanagement | Marketing management | Marketingstrategie | Marketinginstrument |
Description of contents: | Table of Contents [gbv.de] |
Published items: |
19 hits in ECONIS - Online Catalogue of the ZBW
|
-
Kartte, Joachim, (1993)
-
Die Wirkung absatzpolitischer Instrumente : Metaanalyse empirischer Forschungsarbeiten
Mauerer, Nikolaus, (1995)
-
Geld-zurück-Garantien : eine empirischeWirkungsanalyse aus Konsumentensicht
Vieth, Matthias, (2009)
- More ...
-
Market‐oriented behavior : Comparing service with product exporters
Cadogan, John W., (2002)
-
Understanding the consumer propensity to observe
Simpson, Penny M., (2008)
-
Sales manager and sales team determinants of salesperson ethical behaviour
Cadogan, John W., (2009)
- More ...