Marketing tourism destinations : a strategic planning approach
Year of publication: |
1992
|
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Authors: | Heath, Ernest T. ; Wall, Geoffrey |
Publisher: |
New York [u.a.] : Wiley |
Subject: | Tourismus | Tourism | Tourismusmarketing | Tourism marketing | Marketing | Theorie | Theory |
Description of contents: | Table of Contents [external.dandelon.com] |
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Freyer, Walter, (1997)
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Tourism marketing and management handbook
Witt, Stephen F., (1994)
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Roth, Peter, (1999)
- More ...
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Marketing tourism destinations : a strategic planning approach
Heath, Ernie, (1992)
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Guidelines for a strategic marketing planning approach to regional and community tourism
Heath, Ernest T., (1989)
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The nature and extent of regional tourism marketing and planning in South Africa
Heath, Ernest T., (1988)
- More ...