Marktforschung
Heymo Böhler
| Year of publication: |
1992 ; 2., überarb. Aufl
|
|---|---|
| Authors: | Böhler, Heymo |
| Publisher: |
Stuttgart [u.a.] : Kohlhammer |
| Subject: | Marktforschung | Market research | Theorie | Theory | Marketing |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | 257 S graph. Darst 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. 245 - 254 |
| ISBN: | 3-17-011125-6 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000832323