Extent: | XVI, 194 S. Ill., graph. Darst. 21 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Bremen, Univ., Diss., 1999 |
Notes: | Literaturangaben kart. : DM 98.00, EUR 50.11, sfr 98.00, S 715.00 |
ISBN: | 3-8244-2134-8 |
Classification: | Marketing ; Betriebliche Information und Kommunikation |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001460332