Mass customization : points and extent of apparel customization

Muditha M. Senanayake; Trevor J. Little

Year of publication:	2010
Authors:	Senanayake, Muditha M. ; Little, Trevor J.
Published in:	Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 14.2010, 2, p. 282-299
Subject:	Mass Customization \| Mass customization \| Produktion \| Production \| Bekleidungsindustrie \| Clothing industry \| Geschäftsmodell \| Business model \| USA \| United States

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