Measurement of Individual Differences in Visual versus Verbal Information Processing.
| Year of publication: |
1985
|
|---|---|
| Authors: | Childers, Terry L ; Houston, Michael J ; Heckler, Susan E |
| Published in: |
Journal of Consumer Research. - University of Chicago Press. - Vol. 12.1985, 2, p. 125-34
|
| Publisher: |
University of Chicago Press |