Measuring consumer ethnocentrism in a developing context : an assessment of the reliability, validity and dimensionality of the CETSCALE
Chris Pentz, Nic S. Terblanche, and Christo Boshoff
| Year of publication: |
2013
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|---|---|
| Authors: | Pentz, Chris ; Terblanche, Nic S. ; Boshoff, Christo |
| Published in: |
Journal of transnational management : the official journal of the International Management Development Association. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 1547-5778, ZDB-ID 2207693-1. - Vol. 18.2013, 3, p. 204-218
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| Subject: | CETSCALE | consumer ethnocentrism | developing countries | South Africa | Konsumentenverhalten | Consumer behaviour | Südafrika | Nationalkultur | National culture | Entwicklungsländer | Developing countries | Messung | Measurement |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010199985