Measuring implicit trust and automatic attitude activation
| Year of publication: |
2015
|
|---|---|
| Authors: | Burns, Calvin ; Conchie, Stacey M. |
| Published in: |
Handbook of research methods on trust. - Cheltenham, UK : Edward Elgar Publishing, ISBN 978-1-78254-741-9. - 2015, p. 292-301
|
| Subject: | Vertrauen | Confidence | Messung | Measurement | Konsumentenverhalten | Consumer behaviour | Meinung | Opinion |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.4337/9781782547419.00036 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015524420