Measuring relational norms: some methodological issues
| Year of publication: |
2006
|
|---|---|
| Authors: | Blois, Keith J. ; Ivens, Bjoern S. |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 40.2006, 3-4, p. 352-365
|