Measuring the tourist perception of virtual reality and its impact on attitude and behavioural intention
Md. Salamun Rashidin
| Year of publication: |
2025
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| Authors: | Rashidin, Md. Salamun |
| Published in: |
Italian journal of marketing : ITJM. - Cham : Springer Nature Switzerland AG, ISSN 2662-3331, ZDB-ID 3011000-2. - Vol. 2025.2025, 2, p. 181-203
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| Subject: | Behavioural intention | Perceived ease of use | Perceived risk of Covid-19 | Perceived usefulness | Technology acceptance model | VR tourism | Innovationsakzeptanz | Innovation adoption | Urlaubsverhalten | Holiday behaviour | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Coronavirus | Virtuelle Realität | Virtual reality | Kundenzufriedenheit | Customer satisfaction | Tourismus | Tourism | Verbrauchereinstellung | Consumer attitudes | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s43039-025-00113-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015526465