Media use as a function of identity : the role of the self concept in media usage
Year of publication: |
2010
|
---|---|
Authors: | Cheong, Pauline Hope ; Hwang, Jennie ; Elbirt, Benjamin ; Hao, Chen ; Evans, Carolyn |
Published in: |
The interrelationship of business and communication. - Frankfurt am Main : Lang, ISBN 978-3-631-56540-7. - 2010, p. 365-381
|
Subject: | Mediennutzung | Media usage | Innovationsdiffusion | Innovation diffusion | Persönlichkeitspsychologie | Personality psychology | USA | United States |
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