Memory and attentional factors in consumer choice : concepts and research methods
John G. Lynch jr.; Thomas K. Srull
| Year of publication: |
1982
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|---|---|
| Authors: | Lynch jr., John G. ; Srull, Thomas K. |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 9.1982, 1, p. 18-37
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| Subject: | Verbraucher |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002484541