Methodological implications of studying customer orientation from a complex responsive processes perspective
Jean Steevensz
| Year of publication: |
2016
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|---|---|
| Authors: | Steevensz, Jean |
| Published in: |
International journal of complexity in leadership and management : IJCLM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1759-0256, ZDB-ID 2621748-X. - Vol. 3.2016, 4, p. 301-309
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| Subject: | complexity | complex responsive processes | customer orientation | co-creation | human social action | narratives | reflection | social interdependency | structuration | Beziehungsmarketing | Relationship marketing | Komplexe Systeme | Complex systems | Kundenintegration | Customer integration | Komplexitätsmanagement | Complexity management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011862516