Mitigating adverse customer behaviour for product-service system provision : an agency theory perspective
Year of publication: |
October 2018
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Authors: | Reim, Wiebke ; Sjödin, Rönnberg David ; Parida, Vinit |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 74.2018, p. 150-161
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Subject: | Product-service systems (PSS) | Agency theory | Trust | Adverse behaviour | Agency mechanisms | Servitization | Prinzipal-Agent-Theorie | Leistungsbündel | Bundling strategy | Theorie | Theory | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour |
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