Mobile app analytics : a multiple discrete-continuous choice framework
Year of publication: |
December 2016
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Authors: | Han, Sang Pil ; Park, Sungho ; Oh, Wonseok |
Published in: |
Management information systems : mis quarterly. - Minneapolis, MN : Carlson School of Management, University of Minnesota, ISSN 0276-7783, ZDB-ID 405089-7. - Vol. 40.2016, 4, p. 983-1008
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Subject: | Mobile analytics | mobile web and apps | time use modeling | satiation | interdependence | structural econometrics | Mobile Anwendung | Mobile application | Mobilkommunikation | Mobile communications | Theorie | Theory | Zeitverwendung | Time use | Ökonometrie | Econometrics |
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