Mobile banking : proposition of an integrated adoption intention framework
Júlio Püschel and José Afonso Mazzon; José Mauro C. Hernandez
| Year of publication: |
2010
|
|---|---|
| Authors: | Püschel, Júlio ; Mazzon, José Afonso ; Hernandez, José Mauro C. |
| Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 28.2010, 5, p. 389-409
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| Subject: | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Kleinste-Quadrate-Methode | Least squares method | Brasilien | Brazil |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008648325