Mobile social commerce
Year of publication: |
[2017]
|
---|---|
Authors: | Balague, Christine ; Zhao, Zhenzhen |
Published in: |
Apps management and e-commerce transactions in real-time. - Hershey, PA : IGI Global, Business Science Reference (an imprint of IGI Global), ISBN 978-1-5225-2449-6. - 2017, p. 159-175
|
Subject: | Mobile Business | Mobile business | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Einkaufsverhalten | Shopping behaviour |
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