Modeling Household Purchase Behavior With Logistic Normal Regression
| Year of publication: |
1994
|
|---|---|
| Authors: | Allenby, Greg M. ; Lenk, Peter J. |
| Published in: |
Journal of the American Statistical Association : JASA. - Abingdon : Taylor & Francis Group, ISSN 0162-1459, ZDB-ID 2076020. - Vol. 89.1994, 428, p. 1218-1231
|