Modelling the relationship among retail atmospherics, service quality, satisfaction and customer behavioural intentions in an emerging economy context
Year of publication: |
2013
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Authors: | Rajic, Tamara ; Dado, Jaroslav |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 24.2013, 9, p. 1096-1110
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Subject: | atmospheric | service quality | satisfaction | behavioural intentions | retailing | Serbia | Einzelhandel | Retail trade | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Serbien | Beziehungsmarketing | Relationship marketing |
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