Monetizing your data : a guide to turning data into profit-driving strategies and solutions
Andrew Wells and Kathy Chiang
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Wells, Andrew Roman ; Chiang, Kathy Williams |
| Publisher: |
Hoboken, New Jersey : John Wiley & Sons, Inc |
| Subject: | Revenue-Management | Revenue management | Strategisches Management | Strategic management | Datenmanagement | Ertragssteigerung |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | xx, 344 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| ISBN: | 978-1-119-35624-0 ; 978-1-119-35625-7 ; 978-1-119-35625-7 ; 978-1-119-35626-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011636075