Money, mavens, time, and price search : modelling the joint creation of utilitarian and hedonic value in grocery shopping

Alan Collins; Ella Kavanagh; James Cronin; Richard George

Year of publication:	2014
Authors:	Collins, Alan ; Kavanagh, Ella ; Cronin, James ; George, Richard
Published in:	Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 30.2014, 7/8, p. 719-746
Subject:	grocery \| hedonic \| ultilitarian \| maven \| identity \| price search \| Konsumentenverhalten \| Consumer behaviour \| Hedonischer Preisindex \| Hedonic price index \| Preis \| Price \| Lebensmitteleinzelhandel \| Food retailing \| Lebensmittelhandel \| Food trade \| Suchtheorie \| Search theory

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