Monitoring segmented markets : relational and transactional perspectives

Ann H. Clarke and Per V. Freytag

Year of publication:	2012
Authors:	Clarke, Ann Højbjerg ; Freytag, Per V.
Published in:	Business-to-business marketing management : strategies, cases and solutions. - Bingley : Emerald, ISBN 978-1-78052-576-1. - 2012, p. 89-118
Subject:	Marktsegmentierung \| Market segmentation \| Theorie \| Theory \| Transaktionskosten \| Transaction costs

Check Google Scholar |

More access options

In libraries world-wide (WorldCat)

In German libraries (KVK)

Which error do you want to report?

Report: URL of this record is broken

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: Addition of an URL to that resource

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: The language(s) of that resource is/are…

Please note: Required language not in the list? Please use comment field

Report: Addition of an identifier to that resource

Report: report typo

Report: Add statement

Report: Add keywords

Please use the commentary box to describe other errors

Would you like to receive a feedback?

Commentary

Please type the code from the image

For general questions please use this address.

Persistent link: https://www.econbiz.de/10009532787

A service of the