Moral Judgment and its Impact on Business-to-Business Sales Performance and Customer Relationships
Year of publication: |
2011
|
---|---|
Authors: | Schwepker, Charles ; Good, David |
Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 98.2011, 4, p. 609-625
|
Publisher: |
Springer |
Subject: | moral judgment | sales performance | customer relationship | customer-oriented selling | business-to-business salespeople |
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