Moving into mass customization : information systems and management principles ; with 66 tables
ed. Claus Rautenstrauch; Ralph Seelmann-Eggebert; Klaus Turowski
| Year of publication: |
2002
|
|---|---|
| Other Persons: | Rautenstrauch, Claus (ed.) ; Seelmann-Eggebert, Ralph (contributor) ; Turowski, Klaus (contributor) |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Massenproduktion | Mass production | Beziehungsmarketing | Relationship marketing | Betriebliche Wertschöpfung | Value creation | Betriebliches Informationssystem | Business intelligence system | IT-gestützte Logistik | Computer-aided logistics | Electronic Commerce | E-commerce | Theorie | Theory | Welt | World | Mass Customization | Mass customization |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] |
