Multi-stakeholder virtual dialogue : introduction to the special issue
Niels Kornum; Hans Mühlbacher
| Year of publication: |
2013
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|---|---|
| Authors: | Kornum, Niels ; Mühlbacher, Hans |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 9, p. 1460-1464
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| Subject: | Stakeholder | Social Web | Social web | Marketingmanagement | Marketing management | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009757080