Neural networks to analyse the incidence of customer satisfaction in their loyalty in a tourist destination
Reyner Pérez-Campdesuñer, Alexander Sánchez-Rodríguez, Gelmar García-Vidal and Rodobaldo Martínez-Vivar
| Year of publication: |
2018
|
|---|---|
| Authors: | Pérez-Campdesuñer, Reyner ; Sánchez-Rodríguez, Alexander ; García-Vidal, Gelmar ; Martínez-Vivar, Rodobaldo |
| Published in: |
International journal of services, economics and management. - Genève : Inderscience Enterprises, ISSN 1753-0822, ZDB-ID 2422828-X. - Vol. 9.2018, 2, p. 95-110
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| Subject: | neural networks | customer satisfaction | loyalty | tourist destination | Kundenzufriedenheit | Customer satisfaction | Neuronale Netze | Neural networks | Beziehungsmarketing | Relationship marketing | Urlaubsverhalten | Holiday behaviour | Destinationsmanagement | Destination management | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011989095