New product development - a contingency perspective on the creation, management and application of knowledge in corporate R&D activities
Simon Land
| Year of publication: |
2011
|
|---|---|
| Authors: | Land, Simon |
| Subject: | Produktentwicklung | New product development | Führungsstil | Leadership style | KMU | SME | Kontingenztheorie | Contingency theory | China | Deutschland | Germany | Forschung und Entwicklung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XI, 196 S. Ill., graph. Darst. 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Aachen, Techn. Hochsch., Diss., 2010 |
| Notes: | Enth. außerdem 4 Beitr. aus versch. Zeitschr. bzw. Tagungsberichten |
| Classification: | Marketing ; Forschung und Entwicklung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009311047