Niche market potential : the case of the U.S. craft brewing industry
Year of publication: |
1999
|
---|---|
Other Persons: | Bastian, Chris T. (contributor) |
Published in: |
Review of agricultural economics : RAE. - Oxford : Blackwell, ISSN 1058-7195, ZDB-ID 1072527-1. - Vol. 21.1999, 2, p. 552-562
|
Subject: | Brauerei | Brewery | Nischenstrategie | Niche marketing strategy | Bier | Beer | Lieferantenmanagement | Supplier relationship management | USA | United States | Marktgröße | Market size |
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