Niche market strategy in the textile an apparel industry
Year of publication: |
2006
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Authors: | Parrish, Erin D. ; Cassill, Nancy L. ; Oxenham, William |
Published in: |
Journal of fashion marketing and management. - Bradford : Emerald Group Publ., ISSN 1361-2026, ZDB-ID 2144075X. - Vol. 10.2006, 4, p. 420-432
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