O2O results in traffic congestion reduction and sustainability improvement : analysis of "online-to-store" channel and uniform pricing strategy
Year of publication: |
2019
|
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Authors: | Niu, Baozhuang ; Mu, Zihao ; Li, Baixun |
Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 122.2019, p. 481-505
|
Subject: | Sustainability analysis | Online-to-store channel | Uniform pricing | Channel structure | Traffic congestion | Verkehrsstau | Preismanagement | Pricing strategy | Vertriebsweg | Distribution channel | Theorie | Theory | Maut | Road pricing | Nachhaltige Entwicklung | Sustainable development | Engpass | Bottleneck |
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