Objectively Selecting the Most Promising Bedding Chain Outlet Franchisee Using Delphi and AHP
| Year of publication: |
2005
|
|---|---|
| Authors: | Hsu, Pi-Fang ; Chen, Bi-Yu |
| Published in: |
Journal of international marketing and marketing research. - Brixham, ISSN 1010-7347, ZDB-ID 9028651. - Vol. 30.2005, 3, p. 121-134
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