Observing Respondent Behaviour in Web Surveys. Ethology and the Web - Web surveys are now an established part of market research. However an area that has not been closely studied is the behaviour of respondents in terms of their interaction with the questionnaire. The author attempts to develop a taxonomy of respondents based on their behaviour monitored via the logfiles
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Marketing and research today : the journal of the European Society for Opinion and Marketing Research. - Amsterdam : ESOMAR, ISSN 0923-5957, ZDB-ID 10055587. - Vol. 27.1999, 2, p. 69-76
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