On performance feasibility and service quality of e-commerce marketing based on fuzzy logic
Ridhima Mehta
Year of publication: |
2020
|
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Authors: | Mehta, Ridhima |
Subject: | e-commerce | feasibility | fuzzy logic | online business marketing | Standard deviations | Electronic Commerce | E-commerce | Fuzzy-Set-Theorie | Fuzzy sets | Dienstleistungsqualität | Service quality | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | B-to-B-Marketing | Business-to-business marketing |
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