On the importance of complaint handling design : a multi-level analysis of the impact in specific complaint situations
Christian Homburg; Andreas Fürst; Nicole Koschate
| Year of publication: |
2010
|
|---|---|
| Authors: | Homburg, Christian ; Fürst, Andreas ; Koschate, Nicole |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 38.2010, 3, p. 265-287
|
| Subject: | Beschwerdemanagement | Complaint management | Dienstleistungsmanagement | Service management | Kundenanalyse | Customer analysis | Beziehungsmarketing | Relationship marketing | Mehrebenenanalyse | Multi-level analysis | Deutschland | Germany |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003986008