On the same boat but singing a different tune : coopetition between hotels and platforms close to customers
Year of publication: |
2022
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Authors: | Bahar, Varqa Shamsi ; Nenonen, Suvi ; Starr, Richard G., Jr. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 107.2022, p. 52-69
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Subject: | Platforms | Coopetition | Balancing capability | Emotional capability | Trust | Distrust | Koopetition | Vertrauen | Confidence | Hotellerie | Hotel industry | Unternehmenskooperation | Inter-firm cooperation | Digitale Plattform | Digital platform | Emotion | Konsumentenverhalten | Consumer behaviour | Capability-Ansatz | Capability approach |
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