On the value relevance of customer satisfaction : multiple drivers and multiple markets
Year of publication: |
2012
|
---|---|
Authors: | Raithel, Sascha ; Sarstedt, Marko ; Scharf, Sebastian M. |
Other Persons: | Schwaiger, Manfred (contributor) |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 40.2012, 4, p. 509-525
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Kapitaleinkommen | Capital income | Großbritannien | United Kingdom | Deutschland | Germany | USA | United States | 2004-2008 |
Description of contents: | Description [doi.org] |
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