Online food delivery services and consumers' purchase intention: Integration of theory of planned behavior, theory of perceived risk, and the elaboration likelihood model
| Year of publication: |
2022
|
|---|---|
| Authors: | Pillai, Souji Gopalakrishna ; Kim, Woo Gon ; Kavitha Haldorai ; Kim, Hak-Seon |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 105.2022, p. 1-10
|
| Subject: | Perceived benefits | Perceived risks | Online persuasion | Attitude | Purchase intention | Online food delivery services | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Verbrauchereinstellung | Consumer attitudes | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing |
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